#71: Big Tech Earnings and the AI Revolution
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Engagement Metrics in a Competitive Digital Landscape
This chapter analyzes key metrics for assessing user engagement across digital platforms, focusing on user numbers, engagement time, and revenue generation. The discussion highlights challenges faced by companies like Snap and Meta as they adapt to saturated markets and evolving ad technologies. Through various anecdotes and insights, the speakers reflect on the implications of changing user habits and the commercial strategies behind them.
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