Clearer Thinking with Spencer Greenberg cover image

Pattern-breaking ideas, and startups that change the world (with Mike Maples)

Clearer Thinking with Spencer Greenberg

CHAPTER

Breaking Patterns for Startup Success

This chapter investigates the significance of pattern-breaking ideas and the necessity of a beginner's mindset in fostering innovation. It underscores the challenges faced by startup founders in navigating high failure rates while emphasizing the importance of aligning personal passions with business concepts. Through anecdotes and contrasting views, the chapter advocates for a transformative approach to entrepreneurship that prioritizes authenticity and the redefinition of norms.

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