578: The Woven Family of Materials
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Unraveling Apple's Accessory Strategies
In this chapter, the speakers analyze Apple's new synthetic 'Tech Woven' fabric for its Fine Woven case and critique the company's naming conventions and upselling strategies. They explore anticipated features and designs for upcoming iPhone models while discussing the marketing dynamics of product launches, particularly the annual September cycle. The conversation highlights consumer behavior, the impact of release timing, and Apple's approach to maintaining excitement around new releases.
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