23min chapter

The Knowledge Project with Shane Parrish cover image

#212 Alfred Lin: How to Think (and Work) Like a World-Class Investor

The Knowledge Project with Shane Parrish

CHAPTER

Navigating Crucible Moments

This chapter explores the significance of crucible moments in business, defining them as critical decisions that can shift a company's trajectory. It uses examples from Zappos and Airbnb to illustrate the importance of adaptability and first principles thinking during crises, particularly during the pandemic. The discussion highlights how effective leadership and decision-making, guided by core values, can lead to innovation and long-term success amidst challenges.

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