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#15: Master communicator, Stephen Gates, on why creativity done properly is blue collar work
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Is Creativity a Blue Collar Profession?
I think as an industry, then we struggle because we don't necessarily have the leadership constructs in place. For how do you teach people how to do that? I look to chefs for inspiration. One of the best chefs I ever talked with was the Giurroano, the chef behind the Jiro Dreams of Sushi. He had the best explanation around this: To cook great food, you have to go out and consume whatever is given to you. That's fair enough. And I think it's also just figuring out what areas of opportunity are worth working on.
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