CG vs Nvidia

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Cg was built for graphics. They were translating everything that they were doing into graphical terms, and writing it in c g. It's like the difference between working on c g and like mikrosof building the whole dot net framework for developing on windows. If you really want to do that, right? You know, what c g was is like a small sliver of the stack of what you would need to build for developers to use gpus in a general purpose way.

By 2012, NVIDIA was on a decade-long road to nowhere. Or so most rational observers of the company thought. CEO Jensen Huang was plowing all the cash from the company’s gaming business into building a highly speculative platform with few clear use cases and no obviously large market opportunity. And then... a miracle happened. A miracle that led not only to Nvidia becoming the 8th largest market cap company in the world, but also nearly every internet and technology innovation that’s happened in the decade since. Machines learned how to learn. And they learned it... on Nvidia.

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Links:

Ben Thompson’s great Stratechery interview with Jensen
Linus Tech Tips tests an Nvidia A100
Episode sources

Carve Outs:

The Expanse short story collection, Memory's Legion
Sony RX100 point-and-shoot camera

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