How Are You Doing?

Robert: What would you put someone through if you were bringing them on for a demand gen? Robert: I put people through working situations and situations that force them to demonstrate that they know what they're talking about. It's easy to talk in theory about your funnel but it's hard when you're inside of LinkedIn ads and someone's asking you live what that means and how you're going to do that or why you chose to do that. And so I think that's the number one way that really interested for some of the people that are listening to the podcast afterwards. The thing that you want to be careful of is you don't want to be acquiring people for ticket sales that cost you