Katie Couric: Barbie hit a bunch of things all at the right time that I don't know other brands could replicate. She says it's about being able to go across those different categories in a way that just may not work for other brands. "I think an example in the reverse is something like Harry Potter, where when their licensing came up, you can buy Harry Potter anything," she says.
Ed Yardeni, Founder and President of Yardeni Research, talks about a ‘Nirvana Scenario’ for bonds. Bloomberg News Technology Reporter Alex Barinka discusses Elon Musk changing Twitter's logo, replacing its signature blue bird with a stylized X. Katie Thomas, Lead at the Kearney Consumer Institute, shares her thoughts on the consumer mania around the Barbie movie. And we Drive to the Close with Alan Zafran, Founding Partner and Co-CEO at IEQ Capital.
Hosts: Carol Massar and Matt Miller. Producer: Paul Brennan.
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