6min chapter

Ditching Hourly cover image

Kevin Freidberg - Adapting The Why Conversation

Ditching Hourly

CHAPTER

How Do I Communicate Like This With Clients?

SEO is about eaching down and specializing, narrowing your audience. If you can nail it on their LinkedIn, the headline in the about section, it's like, you pretty much have their whole website. Jonathan: I often when I'm working with someone on their positioning, we will experiment on their LinkedIn as something they useLinkedIn at all. Most people do that I work with. And so be like, all right, let's write this whole thing.

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