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How to Be Persuasive by Google's Group Product Manager

The Product Podcast

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How Anchoring Can Affect Estimation

Anchoring is our tendency to use convenient reference points when we're estimating a value. Experimentally, it's measured at around 40 to 55% of people's guesses. People struggle to estimate the odds of things going right because they anchor on one thing and don't adjust sufficiently for chain of dependencies.

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