15min chapter

School of Motion Podcast cover image

The most EPIC 2024 roundup of all things Motion Design

School of Motion Podcast

CHAPTER

Navigating Brand Marketing in the Digital Age

This chapter explores the transformation of brand marketing through social media platforms like TikTok and Instagram, emphasizing the role of influencer marketing and engaging storytelling. It highlights the shift from traditional networking to modern strategies that prioritize emotional connections and high-value content to attract clients. The discussion also covers the importance of adapting marketing approaches to enhance visibility and foster relationships in a competitive creative industry.

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