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The science of taste and smell with Rachel Herz | from ReThinking with Adam Grant

TED Health

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The Neuroscience of Taste and Super Tasters

This chapter examines the intricate relationship between taste, smell, and personal preference, including the concept of super tasters who have heightened sensitivity to flavors. It explores genetic influences on taste perception and the evolutionary psychology underlying our preferences for sweet and bitter foods. Personal anecdotes further illuminate how these factors shape individual eating experiences and dietary choices.

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