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260: Subscription School

Under the Radar

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What Are Pirate Metrics?

MRR and ARR are based largely on the size of your subscription subscriber base. LTV or long term value is how much income you will expect to receive from a particular user over the lifetime of their use of an app. And lastly, it's just price. You tend to have some kind of price that you was assigned to a subscription in Apple's case,. Then there's also the proceeds rate that gets applied to that.

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