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Marketing budget benchmarks, SaaStr 2022, thought leadership, where to start with demand gen programs, why everyone is talking about community & more

The Dave Gerhardt Show

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How to Build a Community on LinkedIn

I think people want to connect with people and not brands. I do see marketing teams default to the company page though, because they feel like they can control that a little bit more than the CEO page. The beauty of community is that it's really hard to replicate. It kind of creates a competitive mode in addition to all the other great things that you guys have talked about today.

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