Tim Stock 'Understand subcultures to understand the future'
The New Abnormal
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The Failures of Design Thinking
COP 27 is a group of innovators who are trying to change the way companies think about business. They're looking for new models of design thinking that don't just focus on physical products, like toothbrushes and cars. The school's founder says they want people to be able to look at their businesses in terms of what kind of future they can have.
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