The Importance of Prototyping at a Large Scale

I think prototyping to the level that you guys were experimenting with it with framer, it didn't work at a wide scale in the industry. The main reason why it doesn't work is because maybe it's only to help convince somebody of something. They're meant to be ephemeral, throw it out, try again. But oftentimes people don't have time to build the prototype as still people don't know code.

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