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What to Do When Things Go Wrong (And Your Customers Aren't Happy) [14 min]

The Jasmine Star Show

CHAPTER

Building and Rebuilding Trust in Your Business

This chapter highlights the critical role of trust in business relationships and offers strategies for maintaining and restoring it following reputation crises. It introduces a three-step framework designed to address trust breaches and cultivate long-term brand integrity through proactive engagement and corrective measures.

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