Creating Awesome Email in 2023
The Digital Marketing Podcast
00:00
How to Avoid Hyper-Segmentation Disorders
If this resonates with you as something that you're spending a lot of time on, I would say just stop it. There are tools out there that can help you to better understand your segments where you don't need to really do the thinking. You can actually use tools like Audience. That's all helps you to look at what's going on in Shopify and how you can bring that into your ESP - particularly with Clavio.
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