5min chapter

OPERATORS cover image

E086: Mike's New Brand: Introducing Trevi

OPERATORS

CHAPTER

Navigating E-Commerce: Insights on Analytics and Consumables

This chapter emphasizes the role of dedicated analytics platforms in enhancing e-commerce performance, particularly through tools like Northbeam. It also addresses the specific hurdles of marketing consumable products online, including the challenge of conveying sensory experiences and discusses personal anecdotes related to parenting and consumer trust.

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