
Ep227: The 50-Minute Marketing Sprint
More Cheese Less Whiskers
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Double Your Retirement Dollars
I wrote a book 24 years ago now called Stop Your Divorce, which still sells to this day. We've sold over $5 million worth of that one book with those three words: "Stop your divorce" That's an action-oriented thing. A good friend we wrote, he wrote, I worked with him on getting the model set up a book called Double You're Dating. Here's what you're going to do. You're going to double your dating. The third format is how to. Now this is one of my favorites because we use any interchange these all the time,. By the way, you should be thinking about these kinds of titles, because even if it was not
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