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27min chapter
#0091 - Mobius Loop - Gabrielle Benefield
No Nonsense Leadership
Measuring and Achieving Outcomes
The chapter discusses the importance of focusing on outcomes rather than just delivering features in projects. They emphasize the need to measure the outcomes progressively and allocate a portion of the contract towards achieving those outcomes. They share an example of a Danish healthcare company that requested potential contractors to explain how they would create and measure outcomes, and only one company was able to provide a cohesive discussion on the topic, ultimately winning the contract.
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