9min chapter

Business Movers cover image

Oprah's Empire | Former OWN Executive Scott Garner on Oprah Winfrey And The Evolution of Television | 5

Business Movers

CHAPTER

The Evolution of Oprah's Network

This chapter examines the strategic development of the Oprah Winfrey Network (OWN) and Oprah's deep understanding of her audience. It highlights her risky yet insightful programming choices and the impact of social initiatives that aim to engage and empower viewers. Through Oprah's journey, the narrative reveals valuable lessons on entrepreneurship, audience connection, and the importance of mindful leadership.

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