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#34 Creativity Inc: The Autobiography of the founder of Pixar
Founders
The Beautiful Shaded Penny Problem
Pixar has a culture that acknowledges its own blind spots. It's only possible when managers understand that other sea problems they don't and that they also see solutions. Artists who work on our films care so much about every detail that they will sometimes spend days or weeks crafting the equivalent of a penny on a nightstand that you'll never see. To make things worse our standards of excellence are extremely high leading them to conclude that more is always more. You have to design with constraints. Limits force us to rethink how we are working and push us to new heights of creativity.
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