7min chapter

Talking about Platforms cover image

Business Ecosystems in Asia with Mark Greeven

Talking about Platforms

CHAPTER

Platforms vs Ecosystems: Quality Partnerships Over Quantity

The chapter explores the distinction between platforms and ecosystems in business, emphasizing the value of strategic partnerships in ecosystems. It discusses the paradox of choice and how curation of services tailored to consumer needs is crucial, using examples from healthcare and pet care industries.

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