Crafting Compelling Video Content

This week Francis is joined by Thomas Yeum, an ambitious video-first creator specializing in YouTube and Instagram. Thomas is well known for his Instagram series '125 days to make 10k/month'. Thomas shares his journey from software engineering to content creation, discussing the challenges and opportunities within the creator economy.

Follow Thomas:

Instagram: https://www.instagram.com/thomasyeum/

YouTube: https://www.youtube.com/@Toemas

LinkedIn: https://www.linkedin.com/in/yeumthomas/

00:00 Introducing Thomas Yeum and his creator journey

06:39 Challenges with modern consumption habits

10:03 The creator economy is the new American dream

15:48 Finding a career that fulfils personal values

19:22 125 days to make $10k/mo

26:07 The 3% rule: How to utilize inspiration

27:39 4 steps to making a great video

33:57 Balancing art and business as a solo creator

36:29 Making $100k/mo in 365 days

39:03 A bad video does not equal a bad concept

45:48 Building 12k+ subscriber newsletter from scratch

49:28 Bridging the gap between tradition media and the creator economy

53:15 Advice for aspiring creators