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Slushygate, sextortion, and nano-targeting

Smashing Security

00:00

Using Machine Learning to Build Voter Profiles

Voter scores can be used to predict a person's likelihood of voting. They include things like belief in gun control, or they might also be used to predictions on hot button issues such as racial resentment. The upshot is that these voter scores and profiles make it much easier for candidates to surgically target messages to mobilize the most receptive voters into voting.

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