Marketing ops don’ts and why healthy tension between DG and ops is a good thing | Darrell Alfonso @ AWS
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Is There Anything You Can Learn From That?
I love that idea of building it into a centre excellence. I one big piece of ops that i'm superinterested in is just how cross functional the roll is. So i'd love to hear if you have any stories. I've just mistakes, or maybe learnings you've made in working with other teams,. Could be within marketing, or maybe with sales. And just what did you learn from that experience that maybe other ops marketers could take away from it? Yes, you know, one thing that um comes to mind is that we're responsible for the process in which campaigns get executed and implemented.
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