Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast cover image

Why People Don't Connect With Your Marketing & How To Fix It

Everyone Hates Marketers | No-BS Marketing & Brand Strategy Podcast

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Is It Necessary to Get in the Same Room and Be in Agreement?

In a typical saso sere, marketing and sales are both measured on customers. You would argue that they should actually shall the same goal, ie, a number of customers. But i think it's more about coming up with a better metrick for sales and marketinga. Itis really just about, like, can you get in the same room and be in agreement? I think that happens is ecause m c lse could work if the sales leader is completely alined with this is the goal.

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