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Faded Froot Loops and Dull Doritos: Is Big Food Losing the War on Dyes?

The Daily

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Navigating Food Color Regulations

This chapter examines the differing regulatory landscapes for food ingredient safety in the EU and the U.S., focusing on the implications of artificial dyes in consumer products. It discusses the challenges faced by food companies in transitioning to natural colors amidst shifting consumer preferences and market dynamics.

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