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12min chapter
199 - Why Your Homepage Is A Great Predictor of Your Startup's Future Success...Or Failure (Anthony Pierri, Co-Founder at FletchPMM)
Modern Startup Marketing
Crafting Clear and Targeted Messaging for Improved Sales
The chapter emphasizes the need for startups to refine their messaging to clearly communicate their offering and differentiate themselves. It showcases a client example in the HR tooling space where transformation to specific and impactful messaging led to better conversion rates and improved sales calls.
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Listen to the best highlights from the podcasts you love and dive into the full episode