5min chapter

"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data Acquisition  cover image

E6: "How to Build A Personal Holding Company in 2023" | Greg Isenberg, Late Checkout

"Media Empires" | The Business of Newsletters, Podcasts, Creators, and Data Acquisition

CHAPTER

How to Build an Audience on LinkedIn, TikTok, and Twitter

TikTok, LinkedIn and Twitter are the best places in order to start and grow an audience. Why? Because those platforms are centered around basically 15 minutes of fame. That's why I generally think about those three platforms right now in 2023. The reason is that if you want to build an audience quickly, you want to attract fame.

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