Winning the Challenger Sale cover image

#42 Driving Urgency for Change with Carl Ferreira, Director of Sales at Refine Labs

Winning the Challenger Sale

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How to Talk to Anthony Enorino

If you could take anyone in sales out to lunch, who would it be? I've been a big fan and I actually communicate with Anthony Enorino regularly. He's heavily influenced the way that I sell. And he's got just a wealth of knowledge outside of sales as well. But yeah, I don't know what we would eat... Maybe talk to those or something.

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