Growing Your Firm | Strategies for Accountants, CPA's, Bookkeepers , and Tax Professionals cover image

How to build 7 figure marketing funnels for your accounting firm

Growing Your Firm | Strategies for Accountants, CPA's, Bookkeepers , and Tax Professionals

CHAPTER

How to Create Crisp, Clear Copy That Sizzles

"I think it's becomes easier and easier when you talk to a lot of your clients or prospects, because you just hear the same things over and over and over again," she says. "Once you know your people and you understand if people, you're better able to communicate with them." She adds: "And another thing that I encourage everyone to do if you're thinking about niche and specializing ... is doing a lot of research"

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