6min chapter

OPERATORS cover image

E089: “The acceleration we’ve been waiting for” - Paul from BK Beauty

OPERATORS

CHAPTER

TikTok's Evolution: From Explosive Growth to Sustainable Strategy

This chapter explores TikTok's influence on sales and marketing, focusing on its rapid growth and the factors driving conversion rates. It also examines the shift towards live streaming as a crucial sales strategy, addressing the challenges of sustaining revenue from live events.

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