Michael Chapp - Oura Ring: Better Tech, Better Sleep, Better Health
Future of Fitness
00:00
The Differentiator Between Aura and Junk Drawer
Aura was born at a time when most were risk wearables, right? So it would have been really easy to just say, hey, let's go create another risk wearable. But Aura looked at it and going, okay, well, the quality of the signal wasn't quite what we needed in terms of the grade there. And so that unlocked an amazing signal quality for us to now go through and say, look, we can expand a lot more.
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