What's the Main Takeaway of Publishing a Book?

A lot of speakers think, you know, oh, my gosh, i'm releasing a new book. So there's nothing realy epic in the story that you're an author who wrote a book. You've got to still it down to its che like it's the gold. The main takeaway, the main thine, the book is essetially, from a marketing standpoint, it's a vehicle. It's itsjust yet another part of your brand, and it's important.

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