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13min chapter
Episode 747 | Evolving SaaS Customer Success Over 7 Years (with Jane Portman)
Startups For the Rest of Us
The Shift to Done-For-You Services
This chapter explores the transition of a SaaS company from traditional consulting services to a successful model offering done-for-you solutions. It reflects on the lessons learned from prior stages, emphasizing the importance of customer feedback and practical experience in service refinement. Additionally, the chapter discusses effective onboarding strategies and the evolution of marketing approaches, particularly utilizing in-depth content creation to enhance customer engagement.
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