
How to Build a Wildly Profitable Digital Advertising Agency with Lucas Lee-Tyson
Entrepreneurs on Fire
00:00
Are You Underpricing Yourself?
Lucas: Your clients care about result, not selling face pagads. You're selling growth. Know what your ideal clients' biggest pain point is and then offer them the solution. When you price yourself cheaply, you're not going to get more people interest in you. And when you realize that, you're going to be able to command a much higher price point.
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