Lucas: Your clients care about result, not selling face pagads. You're selling growth. Know what your ideal clients' biggest pain point is and then offer them the solution. When you price yourself cheaply, you're not going to get more people interest in you. And when you realize that, you're going to be able to command a much higher price point.
Lucas Lee-Tyson is a college student that's been into digital marketing since he was 15. Today, he manages over $50,000 in ad spend for clients, after teaching himself Facebook Ads through YouTube.
Top 3 Value Bombs:
1. All you need is a skill and a client who will pay you for that skill.
2. Once you've found a profitable campaign, then it's time to scale up.
3. Never undervalue your services. Base your price on the size and magnitude of the problem that you solve.
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