Radio Better Offline: David "Shingy" Shing
Better Offline
The Evolution of Ads in Digital Spaces
This chapter examines the intersection of advertising technology and digital platforms, tracing the journey from early ad placements to the challenges of integrating ads into creative user interfaces. It also reflects on historical narratives, such as the efforts of Mabel Walker-Willibrand during Prohibition, while questioning the future landscape of advertising in light of technological advancements like AI and Web3.
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