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029: The Art & Science of Hacking Growth with Morgan Brown (VP of Growth, Shopify)

The Long Game

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Is Your Editing Process Stubborn?

Tolly: One piece of advice i'd give to anyone or any a book is bun it's funny and mildly ironic. Write, liktoet, that smoke test first, to make sure people actually wanted it. The second piece is interesting too. Tolly talks about this with his editors, and how, ah, what word would you say? Stubborn. Heis very ruthless in terms of edits for the corps, contet content, and like his language. Ye, i just lind straight to the shipping stage, which is the deafinly, the wrong order of operation.

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