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[Playbook] State of Cold Calling (from analyzing 1B cold calls)

Outbound Squad

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Overcoming Cold Calling Challenges

This chapter explores the hurdles associated with cold calling, encouraging participants to share their experiences while emphasizing the significance of mindset. It highlights the importance of preparation, effective communication strategies, and understanding connection rates with various professional personas. By analyzing data and offering actionable insights, the speakers aim to enhance the effectiveness of cold outreach in modern sales.

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