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How Do You Create Transparency of Outcomes?
People are hungry for quality, honest information that's authentic. What we need is like the nutrition label, the nutrition facts. These are outcome scores. It needs to be standardized and simple. We can't let everybody build their own version of how they're going to share out. We need to make this a standard that the people insist on. And i'll end with this to all your listeners, ask yourself, what is health? And see if you can explain it in one sentence.