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Andrew Sohn & Michael Novielli - Running an Education Business in China - Ep. 82
Think Like an Owner
How Do You Build in Counter Incentives Within Due West?
There seems to be a natural incentive for you to try to get either a family to believe orj do whatever it takes to get them into one of these really good schools. How do you work against that natural incentive? We have to address two sides ofit, frankly, and we have to address our western staff who think about that completely differently than our chinese staff. And so we're always balancing them, educating our local staff on how things are actually done in the us. When it comes to education too, helps them to see, oh is why we value this long term approach. This is why it's important.
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