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How to Succeed at Being a Solutionary

How to Succeed Podcast

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The Fluidity of Education

Michael Matthews: Salespeople are using the wrong vernacular all because their company brought them to marketing 101 program. He says a lot of faculty or academic people would believe a lie if it's in a textbook before they'll believe the truth on a sales piece of collateral. "I cannot stand when a salesperson comes to me and says, I've got this great analytical tool"

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