The Next Wave of Korean Cuisine
The Dave Chang Show
00:00
The First Noodle Bar, I Don't Want Anyone to Know.
I really enjoyed not letting anybody know, but you're a just opening. That was my goal. And the very first resterant, i was so embarrassed. I didn't want anyone to know. But at a certain, at a certain point you can't hide it. Now in 20 22, it's like, you got to get that fuckin word out there immediately. You've got to ixstra, build in brt buzz for, eh? It's literally like fighting for your primary party right now. There is no such thing as 'the perfect dish' anymore. We are talking about New York City restaurant culture here.
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