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16min chapter
#118: The Silent PLG Killers: Why Smart Founders Fail at Product-Led Growth - Wes Bush
Practical Founders Podcast
Navigating Product-Led Growth Strategies
This chapter explores the complexities of implementing product-led growth (PLG) strategies, highlighting the importance of understanding customer outcomes and value metrics. It discusses common pitfalls founders face when transitioning from founder-led sales to PLG, emphasizing the need for a product-led organization and clear market strategies. The conversation also underscores the significance of key customer journey stages and metrics in fostering effective user experiences and driving growth.
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