How to Succeed in a Technology Business

In a technology business, you know, where you're SaaS, you're charging the customer on a monthly basis or leasing it. If I'm selling in industrial go to manufacturing, let's just pick selling autos. If you sell me a car this year, you're not selling me a car next year more than likely,. So you have to get new customers again every single year in a lot of cases - which is very different from the SaaS businesses. It speaks to a broader point, which is when it comes to scoping, diligence, understanding who within the industry value chain can actually answer the questions that are at hand.