2min chapter

Matt Kelly | The Midnight Pod cover image

Building a 7-Figure Biz at 21, Principals in Marketing & Frauds -Zarak | The Midnight Pod Episode 68

Matt Kelly | The Midnight Pod

CHAPTER

The Power of Principle Based Direct Response

When you're watching Disney Channel as a kid, the funnel starts very early. Direct response is really a mindset that you can apply to everything. Even girls, if you want more girls, just do more lead gen. You need a better landing page. Maybe your landing page is you. Go to the gym. Dress better. Get richer. Have more status. Make money. More lead gen, better offer. More girls, et cetera. It's like a marketing funnel, bro. When I run Space Good's emails, they come to the website. They join the opt-in. They get in the funnel and we sell the fuck out of them by the time they finish

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