Ralph and Lauren dive deep into the evolving role of AI within Meta’s ecosystem—particularly focusing on the implications of Meta’s $65 billion AI investment and the practical rollout of Llama and Meta’s in-app AI assistant. Lauren reports live from Virginia, where she’s attending a Congressional discussion on AI’s impact on small businesses, bringing front-line insights straight to Perpetual Traffic listeners. From personalized Meta AI chats in WhatsApp to the transformative potential for small business owners and media buyers, this episode unpacks where AI is heading—and how you can get ahead of it before your competition does. Expect real-world application, future-facing predictions, and a few bowling pins dropped in the name of progress.
Chapters:
- 00:00:00 - Kicking Off with Ralph & Lauren
- 00:00:35 - Lauren Goes Bowling… On-Air
- 00:01:29 - Behind Closed Doors: Congress Talks AI
- 00:02:24 - Meta Drops $65B on AI
- 00:02:48 - AI That Actually Knows You
- 00:05:00 - When Meta Becomes Your Therapist
- 00:05:37 - Hacking Personal Growth with AI
- 00:13:38 - Inside Meta’s AI App Secrets
- 00:17:24 - Writing Prompts That Get Results
- 00:29:44 - AI Meets Ads Manager: What’s Coming
- 00:30:04 - Wrap-Up + What's Next on PT
LINKS AND RESOURCES:
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