How to Go Fast in Marketing?

Tarian: People have now obsessed about measuring and optimizing marketing for a leading metric like leeds or m cls. That is often not correlated directly with the outcomes that they're trying to achieve, which is revenue. Tarian: A lot of series a companies that are looking to try and raise a series b are not optimizing for revenue. Ad then you end up with a lot of companies that are selling their company after a series b because they don't really have a business.